Bloodstock 2011 – Alberta’s premiere horse sale and auction
Thursday, September 15, 2011
Top bloodlines to be featured at Farmfair
EDMONTON, AB – Northlands’ Farmfair, along with its industry partners, Northern Bloodstock, The Canadian Supreme, and The Alberta Quarter Horse Breeders Group have joined forces to gather bloodstock from across Canada for a new performance horse auction. Bloodstock 2011 - a premier horse sale bringing together some of the top bloodlines in the industry will be a high calibre auction and a prime marketing opportunity for horse breeders.
“Farmfair is proud to host Bloodstock 2011 and feature the highest quality horses in Canada in one location– and we are proud that location is Northlands,” said Richard L. Andersen, President and Chief Executive Officer of Northlands. “This initiative capitalizes on the growing number of ranch, rodeo, agriculture and performance horse enthusiasts that visit Northlands each year for Farmfair and Canadian Finals Rodeo.”
Having industry partners come together to create a one of a kind horse auction is an industry first. Bloodstock 2011 will feature a number of benefits for consignors such as live internet bidding for Canadian, American and international buyers. This allows individuals who cannot attend the auction the opportunity to take part in the sale. In order to attract these potential buyers, there is an international campaign to attract remote bidders and bring even more attention to the sale. In addition, consignors will have the opportunity to promote their horses by video on a large screen allowing both buyers and sellers the best visibility of the animal.
Bloodstock 2011 will take place on Thursday, November 10, 2011 at Farmfair in the Edmonton EXPO Centre. For more information on Bloodstock 2011 or Farmfair, please visit, please visit farmfair.ca.
For more than 35 years, Farmfair has held the reins as a top business destination for the international livestock industry welcoming international guests and local ranchers to come together to experience country life first hand and enjoy some great western hospitality! Each year, thousands of guests come together to see, show and sell top quality livestock in Edmonton, Alberta. Farmfair showcases over 1,000 head of cattle, 700 horses, alpacas and stock dogs.